MEET ERICA COBURN

Erica is the COO at Wellness Curated and a skincare and wellness expert. She  became an esthetician in 2015 after struggling with her own skin and has spent the last decade developing her skill set and knowledge both in and out of the treatment room. Erica has served as a Skin Therapist, Laser Technician, Spa Manager, Account Executive, Spa Consultant, and Business Development Manager, helping others achieve their beauty and business goals by utilizing her passion and extensive knowledge of efficacious products and treatments, as well as her strong business acumen and attention to detail.

"I AM PASSIONATE ABOUT HELPING OTHERS FEEL BEAUTIFUL—INSIDE AND OUT—WHILE EMPOWERING BUSINESSES TO THRIVE WITH EFFECTIVE SKINCARE AND WELLNESS PRODUCTS."

– ERICA

Most notably, Erica worked alongside Laura at Biologique Recherche for five years, where she managed multiple US markets and the brand's expansion into the day spa, medical spa, and hospitality verticals, increasing revenue and brand partnerships within her territory by more than 300%. Before joining forces at Wellness Curated, Erica worked at Allergan Aesthetics, developing and consulting medical spas and practices in their medical aesthetics business.

Erica earned a B.A. in Communications and Media from Pace University and completed her esthetics education at the Christine Valmy International School for Esthetics, Skin Care, and Makeup.

Originally from Atlanta, Erica has called New York City home for the last two decades, where she lives with her dog, Bodhi. Beyond her love for skincare and beauty, she is passionate about mindfulness and self-care practices. She finds balance through exercise, breathwork, yoga, time in nature, and spending time with loved ones—all while savoring cappuccinos and immersing herself in the rich cultural and culinary experiences the city has to offer.