MEET ERICA COBURN

Erica is the Director of Business Development at Wellness Curated and a skincare and wellness expert. She  became an esthetician in 2015 after struggling with her own skin and has spent the last decade developing her skill set and knowledge both in and out of the treatment room. Erica has served as a Skin Therapist, Laser Technician, Spa Manager, Account Executive, Spa Consultant, and Business Development Manager, helping others achieve their beauty and business goals by utilizing her passion and extensive knowledge of efficacious products and treatments, as well as her strong business acumen and attention to detail.

“I LOVE HELPING OTHERS ACHIEVE THEIR BEAUTY & BUSINESS GOALS.”

– ERICA

Most notably, Erica worked alongside Laura at Biologique Recherche for five years, where she managed multiple US markets and the brand's expansion into the day spa, medical spa, and hospitality verticals, increasing revenue and brand partnerships within her territory by more than 300%. Before joining forces at Wellness Curated, Erica worked at Allergan Aesthetics, developing and consulting medical spas and practices in their medical aesthetics business.

Erica earned a B.A. in Communications and Media from Pace University, and her Esthetics Education from the Christine Valmy International School for Esthetics, Skin Care, and Makeup. She enjoys various arts and has a penchant for lifestyle organization. Erica, who is originally from Atlanta, now lives in New York City with her puppy, Bodhi. In her free time, she enjoys cycling, Crossfit, cappuccinos, and the cultural and culinary delights of the city.